I track founders who ship repeatedly because their engagement patterns reveal what the market rewards. Matthew Kirkham has 5 products in the index. Here's how each performed.
5 product launches tracked since 2023
I track founders who ship repeatedly because their engagement patterns reveal what the market rewards. Matthew Kirkham has 5 products in the index. Here's how each performed.
All 5 products, sorted by community engagement.
| Year | Products | Avg Interest | Top Launch |
|---|---|---|---|
| 2023 | 4 | 258 | FlexSave |
| 2024 | 1 | 192 | AVI by True AI |
5 launches, 0.23 average engagement, 1,226 cumulative interest. Matthew Kirkham's portfolio shows a builder who maintains audience attention across multiple products.
They either have fewer than 3 tracked products, or their products launched below our engagement threshold. We set the bar at 3 products to ensure founder pages have enough data to be useful.
Founder pages are rebuilt with every index update. A founder's stats change when we add new products to the index.
Yes. If the same person is listed as a maker on products from different companies, all of those products appear on their founder page. That's one of the advantages of tracking by person rather than by company.
We track the makers listed on each product's launch page. A founder appears here if they're credited on 3 or more products in our index.
Serial builders. Some founders launch multiple products across different categories. Others iterate publicly, launching new versions or pivots as separate products. Both patterns show up in the data.