We started tracking Audio in 2021 with a handful of launches. Now there are 510 products in the index. The growth curve and engagement data are below.
Five years of Audio launch data. Volume, engagement, and the products that stood out.
We started tracking Audio in 2021 with a handful of launches. Now there are 510 products in the index. The growth curve and engagement data are below.
| Quarter | Launches | Avg Interest Score | Top Product |
|---|---|---|---|
| Q1 2026 | 22 | 140 | Cekura |
| Q2 2026 | 4 | 296 | Noiz Easter Voice |
| Q1 2025 | 22 | 128 | Unreal Speech |
| Q2 2025 | 41 | 153 | Vapi |
| Q3 2025 | 36 | 108 | Katalog |
| Q4 2025 | 22 | 190 | Typeless |
| Q1 2024 | 29 | 178 | Wondercraft |
| Q2 2024 | 17 | 228 | Airchat |
| Q3 2024 | 34 | 249 | Wispr Flow |
| Q4 2024 | 21 | 167 | cobalt |
| Q1 2023 | 17 | 196 | Live Video Calling SDK by Dyte |
| Q2 2023 | 29 | 174 | Rask AI |
| Q3 2023 | 28 | 138 | Poddy |
| Q4 2023 | 27 | 145 | Dubbing AI |
| Q1 2022 | 17 | 146 | Recut |
| Q2 2022 | 11 | 120 | Listnr 2.0 |
The Audio category has been steady over the past 6 years of tracked data. Total launches went from 90 in 2021 to 26 in 2026.
Average engagement ratio across all Audio launches: 0.26. Products above that line tend to solve a specific, painful problem. Products below it often entered a crowded space without clear differentiation.
Audio peaked in 2025 with 121 launches. That was 1 year ago. The decline since then could signal market consolidation, saturation, or attention shifting to adjacent categories.
Average engagement per product dropped from 0.26 in 2021 to 0.17 in 2026. More products competing for the same attention pool. The community is spread thinner, which makes high-engagement launches more impressive.
The highest-performing quarter was Q2 2026, with an average interest score of 296 across 4 launches. Noiz Easter Voice led that quarter.
333 B2B launches (65%) vs 177 B2C (35%) across the full Audio dataset. Audio leans B2B, but a meaningful share of products target individual users.
2021: 90 launches. Average interest: 149. Average engagement: 0.26. Top launch: Geneva (521 interest).
2022: 71 launches (-21% vs 2021). Average interest: 129. Average engagement: 0.27. Top launch: Video SDK 2.0 (636 interest).
2023: 101 launches (+42% vs 2022). Average interest: 160. Average engagement: 0.23. Top launch: Rask AI (685 interest).
2024: 101 launches (0% vs 2023). Average interest: 208. Average engagement: 0.26. Top launch: Wispr Flow (2,128 interest).
2025: 121 launches (+20% vs 2024). Average interest: 142. Average engagement: 0.29. Top launch: Typeless (614 interest).
2026: 26 launches (-79% vs 2025). Average interest: 164. Average engagement: 0.17. Top launch: Noiz Easter Voice (479 interest).
Depends on what's declining. If volume drops but engagement rises, the market is maturing. That's often good for existing players. If both drop, the category may be dying. The quarterly breakdown on each page tells you which pattern you're seeing.
At least three. Two data points is a line, not a trend. We have five years of data for most categories, which is enough to distinguish real shifts from noise.
Current year launches compared to the same period last year. Positive means more products launching. Negative means the category cooled. Neither is inherently good or bad. A mature category with fewer but better launches is often healthier than one flooding the market with clones.
Launch volume drops but engagement per product rises. Fewer builders entering, but the ones that do find a more receptive audience. That's an opportunity signal. We flag it when we see it.
We report what happened. We don't predict. Five years of data shows patterns, but markets surprise people for a living.
Three common reasons. The market consolidated around winners. The technology matured and stopped generating new startups. Or builder attention shifted to adjacent categories. Usually it's a combination.
Volume without engagement is saturation. Engagement without volume is opportunity. Check which one you're looking at.