145 Graphics & Design launches in five years. That's enough data to see real patterns. The numbers below show whether this category is growing, who's winning, and where the gaps are.
Five years of Graphics & Design launch data. Volume, engagement, and the products that stood out.
145 Graphics & Design launches in five years. That's enough data to see real patterns. The numbers below show whether this category is growing, who's winning, and where the gaps are.
| Quarter | Launches | Avg Interest Score | Top Product |
|---|---|---|---|
| Q1 2026 | 4 | 155 | Nano Banana 2 |
| Q1 2025 | 4 | 32 | Xyris |
| Q2 2025 | 6 | 202 | Google Whisk 2.0 |
| Q3 2025 | 6 | 83 | Ship Happens |
| Q4 2025 | 3 | 30 | Stage |
| Q1 2024 | 11 | 105 | Living Images |
| Q2 2024 | 1 | 62 | Package Design |
| Q3 2024 | 6 | 158 | Cracked (YC S24) |
| Q4 2024 | 1 | 147 | gr iii d |
| Q1 2023 | 13 | 167 | WebWave |
| Q2 2023 | 14 | 172 | Figma to Lottie |
| Q3 2023 | 15 | 216 | Modyfi |
| Q4 2023 | 19 | 119 | AI Magicx Logo Designer |
| Q1 2022 | 4 | 95 | 100+ Mesh Gradients |
| Q2 2022 | 15 | 161 | Felt |
| Q3 2022 | 9 | 201 | Artboard Studio |
The Graphics & Design category has been cooling over the past 6 years of tracked data. Total launches went from 1 in 2021 to 4 in 2026.
Average engagement ratio across all Graphics & Design launches: 0.27. Products above that line tend to solve a specific, painful problem. Products below it often entered a crowded space without clear differentiation.
Graphics & Design peaked in 2023 with 61 launches. That was 3 years ago. The decline since then could signal market consolidation, saturation, or attention shifting to adjacent categories.
Average engagement per product dropped from 0.46 in 2021 to 0.19 in 2026. More products competing for the same attention pool. The community is spread thinner, which makes high-engagement launches more impressive.
The highest-performing quarter was Q3 2023, with an average interest score of 216 across 15 launches. Modyfi led that quarter.
79 B2B launches (54%) vs 66 B2C (46%) across the full Graphics & Design dataset. The split is close to even. Graphics & Design serves both business buyers and individual users.
2021: 1 launches. Average interest: 125. Average engagement: 0.46. Top launch: Removal.AI for Desktop (125 interest).
2022: 41 launches (+4000% vs 2021). Average interest: 160. Average engagement: 0.24. Top launch: Artboard Studio (613 interest).
2023: 61 launches (+49% vs 2022). Average interest: 165. Average engagement: 0.22. Top launch: Figma to Lottie (615 interest).
2024: 19 launches (-69% vs 2023). Average interest: 121. Average engagement: 0.32. Top launch: Living Images (588 interest).
2025: 19 launches (0% vs 2024). Average interest: 101. Average engagement: 0.43. Top launch: Google Whisk 2.0 (598 interest).
2026: 4 launches (-79% vs 2025). Average interest: 155. Average engagement: 0.19. Top launch: Nano Banana 2 (448 interest).
Three common reasons. The market consolidated around winners. The technology matured and stopped generating new startups. Or builder attention shifted to adjacent categories. Usually it's a combination.
Volume without engagement is saturation. Engagement without volume is opportunity. Check which one you're looking at.
Sum of all interest scores in the quarter divided by number of products. Simple average. We don't weight by category or product age.
Depends on what's declining. If volume drops but engagement rises, the market is maturing. That's often good for existing players. If both drop, the category may be dying. The quarterly breakdown on each page tells you which pattern you're seeing.
At least three. Two data points is a line, not a trend. We have five years of data for most categories, which is enough to distinguish real shifts from noise.
Current year launches compared to the same period last year. Positive means more products launching. Negative means the category cooled. Neither is inherently good or bad. A mature category with fewer but better launches is often healthier than one flooding the market with clones.
Launch volume drops but engagement per product rises. Fewer builders entering, but the ones that do find a more receptive audience. That's an opportunity signal. We flag it when we see it.