The LinkedIn market doesn't publish quarterly earnings. But five years of launch data paints a comparable picture. 181 products, engagement trends, and the names that rose above the noise.
Five years of LinkedIn launch data. Volume, engagement, and the products that stood out.
The LinkedIn market doesn't publish quarterly earnings. But five years of launch data paints a comparable picture. 181 products, engagement trends, and the names that rose above the noise.
| Quarter | Launches | Avg Interest Score | Top Product |
|---|---|---|---|
| Q1 2026 | 8 | 40 | Agent Commune |
| Q2 2026 | 2 | 34 | XP One |
| Q1 2025 | 16 | 163 | 2pr |
| Q2 2025 | 23 | 95 | Extrovert |
| Q3 2025 | 13 | 51 | Virly |
| Q4 2025 | 6 | 119 | Dynal.AI |
| Q1 2024 | 11 | 207 | Supergrow |
| Q2 2024 | 9 | 304 | La Growth Machine |
| Q3 2024 | 14 | 100 | Scripe |
| Q4 2024 | 12 | 170 | Aimfox |
| Q1 2023 | 9 | 152 | Engage AI |
| Q2 2023 | 14 | 161 | Crew for LinkedIn |
| Q3 2023 | 10 | 95 | Blabigo AI |
| Q4 2023 | 12 | 298 | LeadDelta 3.0 |
| Q1 2022 | 3 | 127 | Linkedin Hashtag Trend |
| Q2 2022 | 5 | 198 | Taplio Stats for LinkedIn |
The LinkedIn category has been accelerating over the past 5 years of tracked data. Total launches went from 22 in 2022 to 10 in 2026.
Average engagement ratio across all LinkedIn launches: 0.41. Products above that line tend to solve a specific, painful problem. Products below it often entered a crowded space without clear differentiation.
LinkedIn peaked in 2025 with 58 launches. That was 1 year ago. The decline since then could signal market consolidation, saturation, or attention shifting to adjacent categories.
Average engagement per product has risen from 0.35 in 2022 to 0.54 in 2026. That upward trend means the community is spending more time with each new launch. Either the products are getting better, or the audience is getting more selective. Probably both.
The highest-performing quarter was Q2 2024, with an average interest score of 304 across 9 launches. La Growth Machine led that quarter.
153 B2B launches (84%) vs 28 B2C (16%) across the full LinkedIn dataset. LinkedIn is heavily B2B. The products here target teams, companies, and professional workflows.
2022: 22 launches. Average interest: 233. Average engagement: 0.35. Top launch: Taplio (1,011 interest).
2023: 45 launches (+105% vs 2022). Average interest: 181. Average engagement: 0.23. Top launch: LeadDelta 3.0 (886 interest).
2024: 46 launches (+2% vs 2023). Average interest: 183. Average engagement: 0.42. Top launch: La Growth Machine (1,225 interest).
2025: 58 launches (+26% vs 2024). Average interest: 107. Average engagement: 0.53. Top launch: Extrovert (661 interest).
2026: 10 launches (-83% vs 2025). Average interest: 38. Average engagement: 0.54. Top launch: Agent Commune (147 interest).
Volume without engagement is saturation. Engagement without volume is opportunity. Check which one you're looking at.
Sum of all interest scores in the quarter divided by number of products. Simple average. We don't weight by category or product age.
Depends on what's declining. If volume drops but engagement rises, the market is maturing. That's often good for existing players. If both drop, the category may be dying. The quarterly breakdown on each page tells you which pattern you're seeing.
At least three. Two data points is a line, not a trend. We have five years of data for most categories, which is enough to distinguish real shifts from noise.
Current year launches compared to the same period last year. Positive means more products launching. Negative means the category cooled. Neither is inherently good or bad. A mature category with fewer but better launches is often healthier than one flooding the market with clones.
Launch volume drops but engagement per product rises. Fewer builders entering, but the ones that do find a more receptive audience. That's an opportunity signal. We flag it when we see it.
We report what happened. We don't predict. Five years of data shows patterns, but markets surprise people for a living.