Notion is one of the most-tracked categories in our index. 930 products since 2021. The year-over-year data below reveals whether this space is accelerating, plateauing, or cooling off.
Five years of Notion launch data. Volume, engagement, and the products that stood out.
Notion is one of the most-tracked categories in our index. 930 products since 2021. The year-over-year data below reveals whether this space is accelerating, plateauing, or cooling off.
| Quarter | Launches | Avg Interest Score | Top Product |
|---|---|---|---|
| Q1 2026 | 8 | 168 | Notion MCP |
| Q1 2025 | 12 | 90 | SyncTasks |
| Q2 2025 | 12 | 117 | Wonder |
| Q3 2025 | 10 | 106 | Notion 3.0 |
| Q4 2025 | 5 | 121 | Context Link |
| Q1 2024 | 40 | 78 | The Bulletproof Notion Workspace 4.0 |
| Q2 2024 | 34 | 65 | OnePublish |
| Q3 2024 | 33 | 58 | Avatar Architect |
| Q4 2024 | 16 | 85 | Mindmap.so |
| Q1 2023 | 105 | 126 | Sidebird |
| Q2 2023 | 154 | 112 | Siit |
| Q3 2023 | 177 | 149 | NotionApps |
| Q4 2023 | 80 | 105 | FuseBase |
| Q1 2022 | 17 | 198 | NotionForms |
| Q2 2022 | 36 | 161 | The Notion Automation Hub |
| Q3 2022 | 56 | 161 | Popsy |
The Notion category has been cooling over the past 6 years of tracked data. Total launches went from 49 in 2021 to 8 in 2026.
Average engagement ratio across all Notion launches: 0.31. Products above that line tend to solve a specific, painful problem. Products below it often entered a crowded space without clear differentiation.
Notion peaked in 2023 with 516 launches. That was 3 years ago. The decline since then could signal market consolidation, saturation, or attention shifting to adjacent categories.
Average engagement per product has risen from 0.16 in 2021 to 0.23 in 2026. That upward trend means the community is spending more time with each new launch. Either the products are getting better, or the audience is getting more selective. Probably both.
The highest-performing quarter was Q1 2022, with an average interest score of 198 across 17 launches. NotionForms led that quarter.
706 B2B launches (75%) vs 224 B2C (25%) across the full Notion dataset. Notion leans B2B, but a meaningful share of products target individual users.
2021: 49 launches. Average interest: 227. Average engagement: 0.16. Top launch: Typedream (1,421 interest).
2022: 195 launches (+298% vs 2021). Average interest: 149. Average engagement: 0.22. Top launch: Notion AI (Alpha) (1,452 interest).
2023: 516 launches (+165% vs 2022). Average interest: 126. Average engagement: 0.30. Top launch: FuseBase (947 interest).
2024: 123 launches (-76% vs 2023). Average interest: 70. Average engagement: 0.53. Top launch: OnePublish (496 interest).
2025: 39 launches (-68% vs 2024). Average interest: 107. Average engagement: 0.32. Top launch: Notion 3.0 (477 interest).
2026: 8 launches (-79% vs 2025). Average interest: 168. Average engagement: 0.23. Top launch: Notion MCP (480 interest).
We report what happened. We don't predict. Five years of data shows patterns, but markets surprise people for a living.
Three common reasons. The market consolidated around winners. The technology matured and stopped generating new startups. Or builder attention shifted to adjacent categories. Usually it's a combination.
Volume without engagement is saturation. Engagement without volume is opportunity. Check which one you're looking at.
Sum of all interest scores in the quarter divided by number of products. Simple average. We don't weight by category or product age.
Depends on what's declining. If volume drops but engagement rises, the market is maturing. That's often good for existing players. If both drop, the category may be dying. The quarterly breakdown on each page tells you which pattern you're seeing.
At least three. Two data points is a line, not a trend. We have five years of data for most categories, which is enough to distinguish real shifts from noise.
Current year launches compared to the same period last year. Positive means more products launching. Negative means the category cooled. Neither is inherently good or bad. A mature category with fewer but better launches is often healthier than one flooding the market with clones.