The UX Design market doesn't publish quarterly earnings. But five years of launch data paints a comparable picture. 198 products, engagement trends, and the names that rose above the noise.
Five years of UX Design launch data. Volume, engagement, and the products that stood out.
The UX Design market doesn't publish quarterly earnings. But five years of launch data paints a comparable picture. 198 products, engagement trends, and the names that rose above the noise.
| Quarter | Launches | Avg Interest Score | Top Product |
|---|---|---|---|
| Q1 2026 | 3 | 248 | Figr AI |
| Q1 2025 | 10 | 83 | world's worst website lol |
| Q2 2025 | 9 | 104 | UXAudit.Now |
| Q3 2025 | 4 | 99 | Nothing Phone (3) |
| Q4 2025 | 3 | 181 | Userology AI |
| Q1 2024 | 17 | 195 | Creatie |
| Q2 2024 | 8 | 105 | Profolio |
| Q3 2024 | 8 | 425 | Mobbin 2.0 |
| Q4 2024 | 1 | 303 | Toaster |
| Q1 2023 | 23 | 157 | Aaply |
| Q2 2023 | 23 | 125 | UserStudy |
| Q3 2023 | 21 | 191 | Designment |
| Q4 2023 | 21 | 104 | Baked Design Studio |
| Q1 2022 | 6 | 242 | Spline Beta |
| Q2 2022 | 12 | 145 | DopeUI |
| Q3 2022 | 12 | 155 | Play |
The UX Design category has been cooling over the past 5 years of tracked data. Total launches went from 47 in 2022 to 3 in 2026.
Average engagement ratio across all UX Design launches: 0.24. Products above that line tend to solve a specific, painful problem. Products below it often entered a crowded space without clear differentiation.
UX Design peaked in 2023 with 88 launches. That was 3 years ago. The decline since then could signal market consolidation, saturation, or attention shifting to adjacent categories.
Average engagement per product has held steady around 0.24 across the full dataset. The audience for UX Design tools is consistent. Engagement doesn't rise or fall with volume, which suggests a stable base of interested users.
The highest-performing quarter was Q3 2024, with an average interest score of 425 across 8 launches. Mobbin 2.0 led that quarter.
Volume without engagement is saturation. Engagement without volume is opportunity. Check which one you're looking at.
Sum of all interest scores in the quarter divided by number of products. Simple average. We don't weight by category or product age.
Depends on what's declining. If volume drops but engagement rises, the market is maturing. That's often good for existing players. If both drop, the category may be dying. The quarterly breakdown on each page tells you which pattern you're seeing.
At least three. Two data points is a line, not a trend. We have five years of data for most categories, which is enough to distinguish real shifts from noise.
Current year launches compared to the same period last year. Positive means more products launching. Negative means the category cooled. Neither is inherently good or bad. A mature category with fewer but better launches is often healthier than one flooding the market with clones.
Launch volume drops but engagement per product rises. Fewer builders entering, but the ones that do find a more receptive audience. That's an opportunity signal. We flag it when we see it.
We report what happened. We don't predict. Five years of data shows patterns, but markets surprise people for a living.