Here's the full Video market picture. 592 launches indexed, broken down by year, quarter, and engagement metrics. Use this to understand where the category has been and where it's heading.
Five years of Video launch data. Volume, engagement, and the products that stood out.
Here's the full Video market picture. 592 launches indexed, broken down by year, quarter, and engagement metrics. Use this to understand where the category has been and where it's heading.
| Quarter | Launches | Avg Interest Score | Top Product |
|---|---|---|---|
| Q1 2026 | 46 | 129 | TravelAnimator |
| Q2 2026 | 1 | 253 | PixVerse V6 |
| Q1 2025 | 42 | 222 | Screen Studio 3.0 |
| Q2 2025 | 44 | 134 | Airpost |
| Q3 2025 | 53 | 167 | Clueso |
| Q4 2025 | 31 | 188 | Flask |
| Q1 2024 | 54 | 218 | Typeframes |
| Q2 2024 | 43 | 273 | Zebracat |
| Q3 2024 | 35 | 295 | Vidsell |
| Q4 2024 | 19 | 273 | Cap |
| Q1 2023 | 19 | 127 | Live Video Calling SDK by Dyte |
| Q2 2023 | 37 | 141 | Rask AI |
| Q3 2023 | 46 | 166 | Floik |
| Q4 2023 | 52 | 187 | TranslateVideo 2.0 |
| Q1 2022 | 10 | 146 | Recut |
| Q2 2022 | 13 | 136 | Detail 3 |
The Video category has been accelerating over the past 6 years of tracked data. Total launches went from 1 in 2021 to 47 in 2026.
Average engagement ratio across all Video launches sits at 0.27. Products above that threshold tend to serve a real, specific need. Products below it often entered a crowded market without sufficient differentiation.
Launch volume dropped 72% year-over-year, but average engagement per product rose by 23%. Fewer builders are entering Video, but the ones that do are finding a more receptive audience. That's a textbook market gap signal.
Current year launches compared to the same period last year. Positive means more products launching. Negative means the category cooled. Neither is inherently good or bad. A mature category with fewer but better launches is often healthier than one flooding the market with clones.
Launch volume drops but engagement per product rises. Fewer builders entering, but the ones that do find a more receptive audience. That's an opportunity signal. We flag it when we see it.
We report what happened. We don't predict. Five years of data shows patterns, but markets surprise people for a living.
Three common reasons. The market consolidated around winners. The technology matured and stopped generating new startups. Or builder attention shifted to adjacent categories. Usually it's a combination.
Volume without engagement is saturation. Engagement without volume is opportunity. Check which one you're looking at.