Deploy Empathy will help you learn the skill of talking to your customers so that you can pull out their hidden needs, desires, and processes. By the end of this book, you’ll be able to interview customers and potential customers with confidence.
A practical guide to interviewing customers
Deploy Empathy will help you learn the skill of talking to your customers so that you can pull out their hidden needs, desires, and processes. By the end of this book, you’ll be able to interview customers and potential customers with confidence.
Is Deploy Empathy is suitable for market research purpose?
I was so happy to know that this book was finally released. I've been consuming Michele's work for some time now since diving deeper into user research. I haven't finished reading, but where I'm at so far in the book has me excited and informed to keep going. Super smooth read- it's practical and actionable. Excellent!
This was needed for so long now
Over the last 15 years I’ve helped developers sell software and marketers to build software. Convincing them to talk to customers and really listen to customer problems has always been a challenge. Deploy Empathy is the instruction manual for customer interviews I’ve always wanted. Finally I can direct my clients to scripts and techniques they can use to learn more directly from their customers. Many of them would have saved months, some hundreds of thousands of pounds had they applied the pract
Looks great and very useful! Will definitely try to read it and use in my work 👍
Categories come from the product's launch tags. Most products appear in 2-3 categories. The primary category is listed first.
The scores reflect launch-period engagement. Historical data is preserved and doesn't change retroactively. The build date at the bottom shows when the index was last refreshed.
Check the similar products section on this page, or browse the category pages linked in the tags above. Each category page shows all products for a given year, sorted by engagement.
A measure of community engagement at launch. Higher means more people noticed and interacted with the product. It's a traction signal, not a quality rating.