A research study across 200 retailers and 600 consumers
Netcore Cloud performed a research study by surveying 200 retailers and 600 shoppers in early 2021. The report offers deep insights into personalization goals and challenges for eCommerce retailers and also unearths the major trends to look forward to in 2021.
Great stuff, not many industry reports available on Personalizaition that are this credible. Great work team Netcore, thanks for sharing @nikkielizdemere.
I do believe that Search Personalization is going to be a trend to look out for. As customers, we want all the products readily available to us on the website with minimal effort and search personalization is the solution.
Awesome insights! Will definitely help ecommerce platforms
The report also digs deeper into the metrics impacted for different ecommerce verticals like marketplaces, groceries, jewelleries, cosmetics, and books. This is a very comprehensive research study
“26% say a personalized experience can drive them to be more likely to buy something more expensive than originally planned.” - Not sure if I would buy more expensive products but I'm sure those products would definitely be relevant for me due to personalization.
Check the similar products section on this page, or browse the category pages linked in the tags above. Each category page shows all products for a given year, sorted by engagement.
A measure of community engagement at launch. Higher means more people noticed and interacted with the product. It's a traction signal, not a quality rating.
Discussion threads divided by interest score. Above 0.30 is strong. Below 0.15 suggests the product got clicks but not conversation.
Categories come from the product's launch tags. Most products appear in 2-3 categories. The primary category is listed first.