23 Products
98 Avg Interest
Kanjo Health Top Launch
0.21 Avg Engagement

23 Kids launches in 2022. The average interest score of 98 suggests a maturing category. Products above that line are worth a closer look.

2025 2024 2023 2022

Q1 2022

Inspirational audio stories of extraordinary real-life women
118

Filled with audio stories of the adventures and accomplishments of women from around the world and throughout history, the Rebel Girls app is designed to entertain, inspire, and build confidence in listeners everywhere.

Kids FemTech Audio
Feb 2022 28 discussions 0.24 engagement
Motivate your kids while teaching them important life skills
103

Joon is a mixed reality mobile game for teaching kids life skills. It's like Pokemon meets Club Penguin, but where kids only level up and unlock new things if they complete their parent-assigned tasks or practice positive habits in real life.

Productivity Kids Games
Jan 2022 18 discussions 0.17 engagement
Print ready and customizable chore chart, download for free
135

We created a handy set of FREE, Customisable and printable chore chart templates for kids aged 3-12 that help kids track their achievements and work towards a goal. Download our FREE Charts NOW! Find out more at https://www.ursor.com

Home Parenting Kids
Jan 2022 22 discussions 0.16 engagement
The first pre-school learning app with a real-life teacher
113

Early Learning prepares the littlest ones for a future of lifelong success by pairing them with their very own teacher. They’ll build skills in numeracy, literacy, pre-STEM, and social emotional learning by playing our one-of-a-kind, interactive activities!

iOS iPad Home
Jan 2022 18 discussions 0.16 engagement
Prepare kids for the real world
61

At Aquafy, we aim to cultivate the curiosity of kids & teach them crucial skills like creativity, complex problem solving, & team collaboration. We are doing this through multiplayer game sessions and single-player games.

Android Kids Education
Jan 2022 6 discussions 0.10 engagement
Place where it happens, press when it happens
63

Cubtale baby tracker simplifies care coordination for the sleep deprived parents by offering a mobile app, a smart watch extension and smart buttons that can be placed to where care happens.

Android iOS Kids
Feb 2022 6 discussions 0.10 engagement
A free book for kids about war and how it affects people
122

This is a kids book about war. Really! It helps explain what war is, why wars start, and what happens after a war. In light of all the current global conflict, this felt like the right book to create and just give away so kids everywhere can find some answers.

Kids Books Kids & Parenting
Mar 2022 5 discussions 0.04 engagement

Q2 2022

Interactive TikTok-style Math platform for pupils
99

Lectures with "talking heads" are boring. Tracking your kid's progress takes too much time. We have created the platform with animated video lessons, practical tasks, and personalized dashboards — GIOS 🧡 More than 110k of our users can prove their progress!

Kids Education Social Impact
Jun 2022 27 discussions 0.27 engagement
YouTube style video editing for kids
87

VidKids is for kid YouTube fans! We give kids the tools they need to create off-line videos in the style of their favorite on-line creators, including a personalized, animated video intros using the "channel name" they enter in the app. www.vidkidsapp.com

Kids YouTube Video
Jun 2022 6 discussions 0.07 engagement

Q3 2022

Fresh printable activity books everyday
15

Every day, we curate and publish exciting activity books containing new puzzles and brainteasers to make your day fun and challenging. These books are hi-resolution, print-ready, and free to download and share.

Kids Books School
Aug 2022 10 discussions 0.67 engagement
The coolest tech coloring pages of the Internet
310

500 printable coloring pages with Indie Makers' favorite tech brands. 👶 Go to Indie Kids ⚡️ Download the coloring pages of your favorite brands 🖨 Print it 🌈 Let your kids color it 🚀 While you get some work done

Kids Side Project Coloring
Aug 2022 109 discussions 0.35 engagement
A safe browser for curious kids
149

URSOR is a safe browser for curious kids. No ads, no tracking, internet for kids as it should be. We designed a browser that helps families reclaim the Internet as an extension of parenting, as opposed to an extension of big tech. Give it a go!

Parenting Kids SaaS
Jul 2022 40 discussions 0.27 engagement
Text a doula on all things pregnancy, postpartum
90

Are you or your partner pregnant or up to 5 years postpartum? Got questions or curiosities? Ruth Health’s Ask A Doula brings you unlimited, FREE text message access to a dedicated doula for any questions, birth plans, lactation support, and other needs.

Health & Fitness Parenting Kids
Aug 2022 9 discussions 0.10 engagement
Children's painting book
60

Coloring book for children. You have over 100 pictures for your child to color. The application is very easy to use. You can select picture, choose colors, select thickness of brush, undo and save to photos. I wish you lots of fun.

Kids
Sep 2022 6 discussions 0.10 engagement

Q4 2022

Personalised family mental-healthcare via gaming insights
71

Kanjo personalises family mental health, turning children’s games and activities into accurate, evidence-based insights, advice and early detection for parents through digital biomarkers.

Kids Data Science Health
Oct 2022 62 discussions 0.87 engagement
Fun educational games & books for Kids | Preschool Learning
88

Lil Artist is a learning platform for kids aged 2-7 to explore and learn. Read through digital stories with magical characters and mini-games to boost kid's knowledge. 100% ads free. Kids-friendly interface helps children in their learning process.

iOS iPad Indie Games
Nov 2022 15 discussions 0.17 engagement
Story telling app
78

A new way to tell stories. We have three stories with illustrations and interactions for a fun family time.

Kids Toddlers Family
Oct 2022 13 discussions 0.17 engagement
Create incredible children’s stories in no time using AI
103

Using the latest advances in generative AI (and a ton of magic), we’ve built a unique experience for parents and their kids to effortlessly create wonderful stories and images that are enjoyable and fun.

Kids Artificial Intelligence
Nov 2022 15 discussions 0.15 engagement
The Dear Santa letter for the Digital Age
63

A website that allows parents and their little ones to upload a video message for Santa, share a digital gift wishlist with all the other "Santas" in their life, and even request a personalized video message from good old St. Nick himself. – Modernizing a Christmas tradition that is over 150 years old.

Web App Kids Kids & Parenting
Dec 2022 9 discussions 0.14 engagement
Fun printable worksheets to boost kids’ creativity
103

Printables that encourage creativity in children through drawing. Each worksheet is made to be fun and interesting for kids, while also getting them to think creatively. All the content is completely free! Neither sign ups nor download limits.

Kids Education Drawing
Dec 2022 14 discussions 0.14 engagement
Helping kids learn a foreign language via pen pals
72

We connect children from around the world to learn each other’s native language. A safe, fun, digital language exchange for K-12.

Kids Education Languages
Oct 2022 9 discussions 0.12 engagement
Create a custom children's book featuring your child with AI
77

Upload a few pictures of a child and Imajinn will transform them into the pages of a custom book as an astronaut, scientist, teacher, hero and more! This one-of-a-kind gift will transport them to a magical world where they are the star of their own adventure.

Kids Artificial Intelligence Books
Dec 2022 9 discussions 0.12 engagement
Curated streaming TV and products for kids
79

Beanstalk helps parents sift through thousands of shows and products that are safe, educational, and fun for kids. As parents, we know screen time is inevitable and you need a break. Find something new to watch or play with that other parents love and trust.

Parenting Kids
Nov 2022 5 discussions 0.06 engagement

Kids in 2022: The Data

The category contracted by 15% compared to 2021, moving from 27 launches to 23. Average interest score across all 2022 launches: 98. Average engagement ratio: 0.21.

Frequently Asked Questions

Over 30. AI, Developer Tools, Productivity, Marketing, SaaS, Design, and everything in between. Most products appear in 2-3 categories. Some show up in 5+.

Products are ranked within their launch year. A 2022 product competes against 2022 launches, not 2025 launches. Use the year navigation to compare how standards evolved.

More products means more competition for attention. The average drops as a category gets crowded, even if the best products keep scoring higher. That divergence is worth watching.

Use the year navigation at the top of each category page. The trends page for each category also shows top products by year in a single view.

Engagement ratio captures discussion quality. A product can game interest with a well-timed launch. It can't fake 200 substantive discussion threads. We default to engagement ratio because it's harder to inflate.

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