28 Products
188 Avg Interest
DotMe: Link-in-bio Top Launch
0.22 Avg Engagement

The Influencer marketing category tracked 28 launches in 2024. Enough volume to identify real patterns. We ranked every product by community engagement to separate signal from noise.

2025 2024 2023 2022

Q1 2024

Get more context on creators while browsing social media
395

While scrolling through social media, easily learn about public figures, creators, and influencers. Discover what they're famous for, their winning content strategies, and how they're acing the social media game.

Social Media Influencer marketing Social media marketing
Feb 2024 172 discussions 0.44 engagement
The ultimate influencer marketing platform
212

Discover the best influencers, and manage and track your campaigns in real time. Thanks to AI get matched with the influencers for your brand, giving you the best chance for success. Influencer marketing can be tough, but with SocialTalk, it's a breeze.

Marketing Influencer marketing
Jan 2024 71 discussions 0.33 engagement
Create AI companion and monetize your audience
205

No-Code AI companion builder to monetize your audience using Telegram bot platform. Connect your bot, setup prompt and start!

Artificial Intelligence Bots Influencer marketing
Jan 2024 51 discussions 0.25 engagement
604,307 AI vetted, human curated TikTok influencer database
253

Save time & money. Creator Contacts is the best way to find micro-influencers, both locally & worldwide. Become your own UGC agency with our influencer database, featuring over 600K TikTok creators for affordable high ROI influencer marketing.

Social Media Influencer marketing Social media marketing
Mar 2024 47 discussions 0.19 engagement
Startup Marketing Platform
168

Datawave is the ultimate marketing platform for startups. With one search you'll find bloggers, websites, podcasts, youtubers, influencers, and journalists to get the word out about your product. Save hours of time, so you can focus on building your product.

Marketing Influencer marketing
Mar 2024 22 discussions 0.13 engagement
Subscription-based platform for the creator economy
92

Experience empowerment, autonomy, fair rewards, essential tools, equal exposure, and true ownership, unlocking boundless potential for creators.

Social Media Marketing Influencer marketing
Feb 2024 8 discussions 0.09 engagement

Q2 2024

Platform to launch your paid community challenges
467

The 1st real tool for managing challenges and competitions! Challenges can be free or paid, and for any duration. Set milestones and track progress. Turn your challenge into a competition by assigning winners. Optimize and automate your challenge.

SaaS Influencer marketing Community
Apr 2024 156 discussions 0.33 engagement
The B2B influencer marketing platform
1,082

Identify, assess and collaborate with B2B opinion leaders from Linkedin, Youtube, Substack and Apple podcast. Leverage an AI-powered search engine to spot the trendsetters, unique KPIs for audience insights and outreach capabilities to engage at scale.

Marketing Marketing automation Influencer marketing
May 2024 226 discussions 0.21 engagement
Tracks all your TikToks & Reels in one dashboard
192

Track all your short-form content from TikTok and Instagram on one platform. Identify top-performing content and optimizing your marketing strategy. If you're a marketing agency, working with influencers or want to track your own socials, this is for you.

Marketing Influencer marketing Social media marketing
May 2024 37 discussions 0.19 engagement
The First Professional Network for Creators
52

Introducing Creatorland: the free platform revolutionizing the creator economy. Tailored for modern creative professionals, it’s your hub for showcasing portfolios, connecting with peers, and discovering new opportunities.

Social Networking Career Influencer marketing
May 2024 10 discussions 0.19 engagement
Enhanced profile insights for TikTok, Instagram & YouTube
177

Providing enhanced insights and details about any user's profile for Tiktok, Instagram and Youtube! With just one click, discover: - Video metrics. - Virality and hit rate. - & much more

Social Media Marketing Influencer marketing
May 2024 30 discussions 0.17 engagement
Review UGC & influencer content up to 70% quicker with AI
136

We can reduce content review up to 70%, by providing brands/ agencies with a plug & play AI platform. Our custom built LLM allows you to upload your brief document and all associated content and Noodle4 will analyse the content in a simple UX.

Productivity Artificial Intelligence Influencer marketing
May 2024 13 discussions 0.10 engagement
Connecting brands and UGC creators
93

Veel is a one-stop-shop for UGC video collaborations, where brands and creators collaborate securely and legally. Seamless communication, hassle-free payments, and UGC video branding and embedding makes Veel the go-to platform for all UGC collaborations.

Advertising SaaS Influencer marketing
Apr 2024 6 discussions 0.06 engagement
Disrupting the nano-micro segment of influencer marketing
110

Chirpley is the world’s first automated peer-to-peer, all-in-one influencer marketplace specifically focused on nano and micro influencers. We power influencer marketing with AI & blockchain, making matchmaking as tailored and effective as never before.

Crypto Artificial Intelligence Influencer marketing
May 2024 6 discussions 0.05 engagement

Q3 2024

Many Worlds, One Link
24

Tired of underserved link-in-bio tools? Welcome DotMe, the most beefed up, well designed, easy to use and dynamic link-in-bio tool ever. Access our widget ecosystem and create a link-in-bio like never before.

Social Media No-Code Influencer marketing
Jul 2024 15 discussions 0.62 engagement
One click Influencer Gifting for growing shopify brands
14

Say good bye to collecting influencer's shipping address in the DMs, just send them a link instead!

Social Media E-Commerce Influencer marketing
Sep 2024 5 discussions 0.36 engagement
Custom music & sound FX tailored for your brand
132

EchoJelly offers custom music and sound FX for content creators like YouTubers, streamers, & podcasters. We provide custom audio tracks, mixing, mastering, background music, intros, outros & channel-branded music.

Music Influencer marketing Social media marketing
Jul 2024 32 discussions 0.24 engagement
Find, DM & collab with TikTok influencers
499

Find TikTok influencers for your brand within seconds. Use hashtags or keywords, set your filters, & let us do the heavy lifting to scout influencers.

Marketing Influencer marketing Social media marketing
Aug 2024 80 discussions 0.16 engagement
Bring your AI influencer to life now
96

Changing the way you create and manage AI influencers. An all-in-one tool for quickly crafting a model and consistent content generation. No complex prompting, just intuitive settings, available on any device. Edit anything on a picture with the Photo Studio.

Design Tools Photography Influencer marketing
Jul 2024 14 discussions 0.15 engagement

Q4 2024

The Yelp of Web3 KOLs with Mailchimp’s Bulk Outreach Power
52

Growing3 is your go-to search engine for Web3 influencers, designed to streamline your marketing efforts. Save time, maximize reach, and elevate your KOL campaigns with ease.

Marketing Growth Hacking Influencer marketing
Nov 2024 21 discussions 0.40 engagement
Free B2B influencer directory (newsletters + podcasts)
13

Discover the best newsletters and podcasts from different B2B niches and sponsor them for your next marketing campaigns. Designed for B2B brands.

Marketing Database Influencer marketing
Dec 2024 5 discussions 0.38 engagement
Pay For Real Engagement, Not Promises.
48

Unlock influencer marketing success with Lydia's Smart Campaign! Create your campaign brief, and we'll connect you with perfect influencers, ensure the content aligns with your brief, and pay only for performance. Ditch the guesswork—drive real impact today!

Social Media Marketing Influencer marketing
Oct 2024 11 discussions 0.23 engagement
Influencer campaign budgeting with realtime profile insights
24

CreatorSpend is a Chrome extension for marketers looking to optimize their influencer campaigns. Designed to save time and maximize ROI, CreatorSpend provides in-depth insights into creators' social media profiles.

Chrome Extensions Social Media Marketing
Dec 2024 5 discussions 0.21 engagement
Connecting brands with influencers
30

BrandLink connects startups, small businesses, and influencers, empowering authentic partnerships and transformative growth.

Productivity Marketing Influencer marketing
Nov 2024 6 discussions 0.20 engagement
Make money from your recipes
219

Secret Recipes is an upcoming invite-only recipe sharing platform that lets you transform your love for cooking into a steady stream of income.

Cooking Business Influencer marketing
Nov 2024 33 discussions 0.15 engagement
Connect influencers Instagram posts to your Shopify products
120

With Tevy, directly connect influencers' Instagram posts to your Shopify products for comment automation, more sales and accurate tracking

E-Commerce Influencer marketing Affiliate marketing
Oct 2024 17 discussions 0.14 engagement
World's first influencer marketing research assistant
214

Meet the smarter SocialiQ. This IMA finds influencers that match your campaign, provides profile insights, suggests similar profiles, curates the list of the best-suited influencers, and shares their contact detail — all without leaving social media!

Chrome Extensions Social Media Influencer marketing
Oct 2024 21 discussions 0.10 engagement
Your very own private video gallery & community
156

Pyro is for anyone who wants to aggregate their favorite videos into one single place and build your own community around the niche topic. Source videos from the most popular places and use them to attract and build your own video community.

Influencer marketing Video Community
Dec 2024 7 discussions 0.04 engagement

Influencer marketing in 2024: The Data

The category contracted by 33% compared to 2023, moving from 42 launches to 28. Average interest score across all 2024 launches: 188. Average engagement ratio: 0.22.

Frequently Asked Questions

Products are ranked within their launch year. A 2022 product competes against 2022 launches, not 2025 launches. Use the year navigation to compare how standards evolved.

More products means more competition for attention. The average drops as a category gets crowded, even if the best products keep scoring higher. That divergence is worth watching.

Use the year navigation at the top of each category page. The trends page for each category also shows top products by year in a single view.

Engagement ratio captures discussion quality. A product can game interest with a well-timed launch. It can't fake 200 substantive discussion threads. We default to engagement ratio because it's harder to inflate.

Highest community engagement at launch, measured by interest score and engagement ratio. These are traction rankings, not editorial picks.

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